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Account Manager, Partnership Development - Student Advantage, LLC
ACCOUNT MANAGER – Partnership Development to apply, please send a cover letter and resume to jobs@studentadvantage.com We are looking for exceptional recent college grads with intern or job experience in the marketing field. Strong verbal and written communications are essential if you wish to apply for this position. All candidates must enjoy, understand and be able to demonstrate customer service excellence. Student Advantage, LLC is a leading discount service company integrating media and commerce with a focus on the higher education market. Student Advantage works with hundreds of colleges, universities, campus organizations, corporate partners and more than 20,000 discount locations to develop products and services that drive value, savings and convenience enabling students to make purchases less expensively around campus, across the country, and online. The Company reaches its consumer base offline through the Student Advantage Discount Card and online through studentadvantage.com. Student Advantage, LLC is a subsidiary of The CBORD Group, the world's largest supplier of foodservice software, nutrition service software, campus-wide ID card programs, cashless systems, access control and electronic security solutions, and housing management systems. For more than 30 years, CBORD has helped over 5,000 clients solve problems and operate more efficiently. The Student Advantage office is located is Boston, MA. What we need: We are looking for an Account Manager to develop relationships with Student Advantage national partners. This talented individual will work with our Partnership Development team to grow our existing national partner accounts and to develop marketing campaigns that help our partners meet their overall business objectives.

Essential Duties:

• Maintain day-to-day client services with 20-30 discount providers regarding their marketing plans, transaction reporting, commission payments, technology upgrades and contract renewals.
• Present annual partnership results and new marketing opportunities.
• When applicable, travel to client site for relationship building presentations/meetings
• Develop, implement and report on marketing initiatives featuring national partners and their partnership with the Student Advantage Card Create and distribute sales materials to recruit new business and up sell existing partners into marketing initiatives
• Regularly update and report on transaction and commissions results of national partners, including specialized reporting for a select group
• Recruit incremental offers beyond existing discount for national partners when applicable
• Circulate marketing materials for partner approval of language and logo placement
• Understand current market conditions and developments within discount national categories
Qualifications: Education and/or Experience: B.A or B.S. in Business Administration, Marketing, Client Services or a related field. Experience in a marketing position is necessary. We will consider experience through internships if it closely applies to the position requirements.

Qualification Requirements: Proficiency in Microsoft Word, Excel and PowerPoint. Familiarity with Adobe Acrobat and HTML a plus, but not a requirement. Strong ability to multi-task. Strong time-management, organizational, and communications skills a must. Minimal Travel

Compensation: Competitive Salary and Benefits package Medical, Dental and 401K benefits

Why Student Advantage? We'll help YOU grow through challenge, responsibility and performance based compensation; as you help us grow our profitable, secure, dynamic and fun business focusing on the needs of students in higher education at our convenient Boston location. Our business casual environment is a great place to generate your creative ideas on exciting new projects working with a diverse and exceptionally talented team. You will learn new skills and refine your existing ones. You can look forward to in depth exposure in marketing, direct marketing, creative development, customer acquisition and retention, sales and sales management.

Student Advantage & The CBORD Group, Inc. Is An Equal Opportunity Employer

Travel: Up to 10%
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Director of Marketing - Student Advantage (Boston)
We are looking for a savvy marketing professional with Internet experience. The Director of Marketing will primarily focus on driving new Cardholder acquisition, retention and renewal programs by creating and executing marketing programs and initiatives on line, off line and in support of other departments. The Director of Marketing will oversee and manage our Cardholder acquisition and Cardholder care programs which are on-line and on the phone. The Director of Marketing will be the champion for the brand management, graphic standards and content management of the company.

Essential Duties:
•Create and execute Internet marketing programs to meet strategic business and online marketing goals and objectives. •Drive e-mail marketing and on-line advertising initiatives •Develop SEO, Paid Search Strategies, Email Marketing processes and Optimization techniques for: keyword, display and email marketing. •Evaluate existing campaigns (CPA, PPC, Internet Marketing, and Email Marketing) to determine areas to increase ROI and review upcoming plans for relevancy and impact. •Track, cross-analyze and establish overall metrics for all marketing campaigns/programs; provide management reports and insight as needed. Maintain daily/weekly and monthly reports on marketing campaign status and overall performance in relation to plan. Prepare and distribute weekly, monthly and ad hoc reports that analyze e-campaign results, site traffic, conversion rates, costs, revenue and pertinent efficiencies and develop, review and approve web content for studentadvantage.com. •Research current trends and keep up to date on all SEM strategies, engines and current events. •Oversee and significantly grow the affiliate programs. •Oversee improvements to enhance customer's experience through management of web analytics, creative design and content management. This includes product lifecycle development, from idea conception to implementation to launch. •Manage consistency of company brand including messaging, look and feel, and image in all marketing material. •Manage relationships with outside agencies and third party vendors. •Develop and execute go-to-market strategies. This includes product positioning, messaging, marketing program planning, sales support materials, customer acquisition/retention programs, and market growth strategies. •Lead team as we delve into wireless and other new technologies. •Oversee and manage internal customer service agents focused on delivering Cardholder sales and service for our more than 200,000 Cardholders and 20,000 discount locations. •Oversee and manage graphic designer, Internet marketing associate, affiliate development associate & marketing intern. •Create and evaluate day-to-day primary communications for internal and external call center for best Card acquisition, discount location recruitment and increase partner transaction levels. •Develop, implement and report on all activities related to the internal and external call center including aggressively attaining budgeted subscription and revenue targets. •Cultivate, execute and report on new local discounts added to the Student Advantage Cardholder program. •Review and implement online support sections at studentadvantage.com to ensure maximum effectiveness of studentadvantage.com.

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